Why This Matters

The digital economy is booming, yet Black girls and women rarely access the upper tiers of this industry. SMAACP closes this gap by unlocking high-ranking careers and entrepreneurial pathways:

• Director-level salaries

• Executive consulting rates

• Agency ownership and retained clients

• Digital strategy contracts within corporations, nonprofits, churches, and local governments

• Long-term economic mobility

• Generational financial stability

This is economic power, restored.

Success Looks Like This

SMAACP graduates step into titles such as:

• Digital Communications Director

• Creative Director

• Chief Digital Storytelling Officer

• Director of Digital Engagement

• Digital Strategy Executive

• Chief Brand Vision Officer

• Senior Social Intelligence Lead

• Director of Community Content & Culture

• Founder & Executive Creative Producer

Success is measured through:

• Professional portfolios aligned with director-level standards

• Clients obtaining measurable growth

• Students earning income and contracts

• Graduates launching agencies

• Women stepping into leadership roles with authority

Why We Lead This Work

SMAACP is grounded in:

• African-American research methods

• Digital literacy across generations

• Community technology education

• Spiritual and cultural leadership

• Years of executive-level SMM experience

• A commitment to healing, equity, and economic justice

Our academy is designed to build power—not positions.

Inside the SMAACP Experience

• Leadership-level digital storytelling

• Executive communication training

• Digital campaign labs with real businesses

• Brand identity development using cultural frameworks

• Project direction and strategic writing

• Portfolio creation at executive-quality standards

• Certifications aligned with high-ranking digital roles

• Legacy-building through entrepreneurship and agency formation

This is a place where women become leaders—not labor.

Launch Timeline

Phase 1: Pilot Cohort (Executive Track)
Phase 2: Portfolio & Director-Level Project Lab
Phase 3: Certification & Leadership Development
Phase 4: SMAACP Chapters Nationwide